The StrengthsFinder assessment is one of the most useful tools I have ever found.
If you’re not familiar with it, you can read all about it in my previous article, How to Apply the StrengthsFinder Assessment.
Today, I want to explain how this tool is especially useful for business owners.
Continue reading “8 Reasons to Take the StrengthsFinder Assessment if You’re a Business Owner”
VANCOUVER, WA, June 27, 2019—Niche marketing consultant Grace LaConte will host a series of topics relating to marketing strategy on the Facebook Live platform.
Continue reading “Free Monthly Live Video Events on Marketing Topics”
For my 3rd interview in the Featured Practitioner series, I speak with an ultra-marathoner in Colorado whose treatment methods set him apart in the massage therapy field.
Keep reading to find out more about how he decided on this specialization and why he’s passionate about helping clients!
Continue reading “Featured Practitioner: Jacob Corley, LMT, FRCms of Optimal Function and Wellness”
As one of the most prolific personality assessments in the world, StrengthFinder® is a tool that can help identify your decision-making process and unique perspective.
In this post, I will explain how to use this assessment for self-awareness, why the “Balcony and Basement” concept is important, and how often each talent occurs.
Continue reading “How to Apply the StrengthsFinder Assessment”
Marketing gets a lot of attention, and with good reason: It’s the art and science of attracting people to buy from you.
Without a way to reach new customers, you’ll end up running out of money… and shutting the doors to your business.
But there is one thing a lot of business owners get wrong.
Continue reading “Why Strategy is Important in Camping… and in Marketing”
What can we do to avoid a catastrophe like Chernobyl?
Although your business may not be facing problems to the magnitude of a nuclear plant meltdown, it’s still possible to completely miss the warning signs that the ‘wheels are coming off the wagon.”
I have found that the best way to develop a resilient response to disasters is by relying on the feedback of Devil’s Advocates.
Continue reading “7 Things HBO’s Chernobyl Taught Me About Devil’s Advocates”
The Chernobyl nuclear disaster, which affects millions of people to this day, is now available as a 5-part HBO mini-series.
Here is what it taught me about having the courage to speak up.
Continue reading “HBO’s Chernobyl, Risk, and the Devil’s Advocates who Kept Us Safe”
This is the second episode in the Featured Practitioner series, in which I talk to a Licensed Massage Therapist in the great state of Texas who serves athletes from adult to geriatric age.
I’m so excited to share his story with you!
Continue reading “Featured Practitioner: Chris Flaig, LMT, CTB of Revive Therapeutic Massage LLC”
A niche is a distinct business focus that allows you to achieve your goals by narrowing your area of specialization.
To create a well-balanced niche, you can consider 5 aspects of a good marketing strategy. Keep reading to find out what they are.
Continue reading “The 5 Elements of a Niche”