Multi-Level Marketing (MLM) companies use a variety of tricks designed to lure unsuspecting people into “get rich quick” schemes. Want to know which ones are the most common?
One of the fastest growing industries in the world is the Health & Wellness sector. Yet despite the promise of relief and improvement, many companies promote unproven products using a predatory business model that actually causes tremendous damage to consumers.
In this article, you’ll read my insights from my evaluation of 403 different Direct Sales companies that sell Health & Wellness products.
Are you nervous about getting a tooth drilled?
If so, you’re not alone. A majority of us have some form of anxiety about going to a dental visit.
As the novel Coronavirus (COVID-19) continues to impact more communities across the US and other countries, business owners are especially concerned about how they will continue to operate with a sudden decrease in sales, personnel, materials, or all three.
Healthcare is undergoing a big transformation… both for good and for bad.
Here are my thoughts about what the future holds, from a strategic risk point of view.
“Be sure to take your vitamins!”
This is the message we hear starting in childhood: that supplements are an essential part of a healthy lifestyle.
But despite a widespread belief that they are safe because they are natural, the truth is that some supplements can be quite dangerous. Rather than enhancing health, consuming them in high quantities (or in conjunction with other medications) could result in terrible health outcomes.
I was recently invited to share a guest post for The Anti-MLM Coalition, a team of writers who reveal the truth about multi-level marketing.
I had the pleasure of spending an entire day with physicians at the Washington State Medical Association (WSMA) annual conference in Seattle on Saturday, October 12.
In addition to the fantastic speakers who talked about medicolegal issues, technology, and population health, I also heard about policy development with the House of Delegates and new legislative issues at the state and federal level.
Here are my take-aways from the experience.
How do Multi-Level Marketing (MLM) and Direct Sales companies persuade so many people to join?
I will explain which 6 Principles of Persuasion were used to lure me into signing up… twice! …and what you can do to recognize the signs of a predatory company.
What can we do to avoid a catastrophe like Chernobyl?
Although your business may not be facing problems to the magnitude of a nuclear plant meltdown, it’s still possible to completely miss the warning signs that the ‘wheels are coming off the wagon.”
I have found that the best way to develop a resilient response to disasters is by relying on the feedback of Devil’s Advocates.