March 17 is an American holiday to commemorate St. Patrick, the patron saint of Ireland. Although it was not originally celebrated in Ireland, this day is important to Irish immigrants as a way to remember their heritage.
And it’s one that I have never celebrated. Until recently.
As with most oral family histories, mine was shared by relatives who spent time digging through genealogical records. I knew that my Dad’s side was German & English, and my Mom’s side was mostly English (my Grandmother is a descendant of the first King of England, Egbert of Wessex).
But that’s where my identity ended. Mostly English, with a German surname from my Dad’s side.
We use job titles to communicate our knowledge and expertise.
A job title conveys who we are, what we do, and how we do it… summed up in a few words.
I have noticed a trend in the MLM and Direct Sales community, where reps portray themselves using inaccurate or even deceptive titles. This can be especially destructive in the healthcare industry, because unsuspecting patients are tricked into believing the MLM rep is a qualified healthcare provider.
Sure, it can be fun to design an attention-grabbing title that sets you apart from the crowd (I use the title Strategic Risk Expert); but when it goes too far, your potential customers may be confused at best… and be harmed at worst.
When MLM reps use deceptive titles to diagnose, recommend, or provide medical care, it can result in broken trust, lawsuits, damage… and even death.
In this post, you’ll read a list of titles that are Accurate, Ambiguous, terms that Misrepresent, and some are just plain Ridiculous for MLM reps to use.
Are your staff afraid to share what is going wrong in your company? Do problems keep happening, and you don’t know why?
A great solution is to step into the roles of your staff and see the situation first-hand.
One fantastic technique is what I call “Employee For a Day.” It is a simple, hands-on activity where an executive leader leaves their role, and she or he sits in the seat of employees to see the organization from their point of view.
In my previous post, I describe what happened when I entered the day-to-day world of my staff. It humbled me, challenged me, and ultimately led to several changes in the organization.
There were a few drawbacks as well. Here are all the dirty details of how to get started.