Why Strategy is Important in Camping… and in Marketing

Marketing gets a lot of attention, and with good reason: It’s the art and science of attracting people to buy from you.

Without a way to reach new customers, you’ll end up running out of money… and shutting the doors to your business.

But there is one thing a lot of business owners get wrong.

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Niche Markets FAQs Part 2 of 2: The Questions

In this post, I share my answers to Frequently Asked Questions about establishing a niche market for your business, including:

  • Why is niching important?
  • Can niching go too far?
  • How do I decide on the right niche?
  • Why is it hard to limit your business?

Plus other topics related to picking a niche.

Watch part 2 of the Facebook Live video, or read the transcript below!

Continue reading “Niche Markets FAQs Part 2 of 2: The Questions”