Marketing tips and examples to specialize your business
Niche specialization offers a lot of benefits to healthcare practice owners.
In this article, I want to share 27 different areas of focus that are possible in the Massage Therapy field.
Continue reading “27 Niche Ideas for a Specialized Massage Therapy Business”
Massage Therapy is a fantastic aspect of integrative health that provides pain relief, along with a host of other physical and emotional benefits to patients.
It serves as a fantastic complementary add-on service for conventional or integrative health services, or as a standalone practice.
Continue reading “The Specialized Massage Therapy Practice Niche”
I’m so excited to introduce a brand-new series about healthcare providers who have chosen a niche specialization for their practice!
In this series, you will read about a variety of specializations that are available in the health services industry.
Continue reading “Introducing the New “Specialized Practice Niche” blog series”
The natural health industry is booming.
With rising costs of conventional medicine, consumers are increasingly receptive to trying alternative healing methods—many of which are finally getting well-deserved recognition for their scientific validity.
Even with this tremendous opportunity in the vast healthcare industry, many practitioners make the mistake of offering services that are broad, generalized, and non-specific… which leads to a practice that is forgettable, even in a booming market.
In this post, I’ll explain why choosing a niche can help your practice stand out and succeed.
Continue reading “Why a Niche Will Make Your Healthcare Practice More Successful”
