As a new year starts, I want to share what happened in the past 365 days and how I have decided to adjust my company.
How well did your business do this year?
Answering this question can bring up a lot of emotions, especially if things did not go as expected. You might feel the pressure of setting end-of-year deadlines. Looking back can result in guilt if we didn’t reach our goals, or anxiety about setting new ones.
Many business owners feel a tug-of-war between accomplishing daily duties AND stepping back to see the “30,000-foot view” of their company. But even though it can be really scary, doing a Year In Review is very helpful. That’s why I recommend taking time to look back at what happened using data that is quantitative (numbers) and qualitative (experiences). Once you review the results (good and bad), you reduce the risk of failure by making adjustments to your plans for the next year.
Here are six helpful resources to guide you through the process.
“Be sure to take your vitamins!”
This is the message we hear starting in childhood: that supplements are an essential part of a healthy lifestyle.
But despite a widespread belief that they are safe because they are natural, the truth is that some supplements can be quite dangerous. Rather than enhancing health, consuming them in high quantities (or in conjunction with other medications) could result in terrible health outcomes.
What should you do when policies aren’t being followed, customers are upset, and everything starts to fall apart?
These are all symptoms of Frankenstein Management Syndrome: A condition where harmful outcomes occur because leaders are disconnected from the needs of their employees, customers, and community.
Let’s explore what causes this scary condition and how to avoid it.
I was recently invited to share a guest post for The Anti-MLM Coalition, a team of writers who reveal the truth about multi-level marketing.
I had the pleasure of spending an entire day with physicians at the Washington State Medical Association (WSMA) annual conference in Seattle on Saturday, October 12.
In addition to the fantastic speakers who talked about medicolegal issues, technology, and population health, I also heard about policy development with the House of Delegates and new legislative issues at the state and federal level.
Here are my take-aways from the experience.
Whether you are giving a talk to 10 people or 1000, giving a successful presentation requires you to use the power of influence to engage with your audience.
A keynote speaker goes beyond a regular presentation, because it requires not only tremendous influence, but also a strategy that creates results for the event’s organizers.
Multi-Level Marketing (MLM) is a very popular business method. It relies on “distributors” who use the power of influence to purchase the products—and ultimately, to sign up as a distributor in their downline.
MLM companies continue to grow in popularity. The products and services they provide are endless: cosmetics, essential oils, weight loss shakes, health foods, kitchen gadgets, jewelry, wine, and more Most MLMs are in the Health & Wellness Industry; you can find a comprehensive list of all health-related MLM companies here.
Unfortunately, the Direct Sales and MLM business model is very troubling, because it causes tremendous financial, mental, emotional, and social damage (see my previous posts).
Today, I’m going to give examples of how Direct Sales and Multi-Level Marketing companies use the 6 Principles of Persuasion, and a Devil’s Advocate perspective to make sure you recognize and avoid predatory tactics.
How do Multi-Level Marketing (MLM) and Direct Sales companies persuade so many people to join?
I will explain which 6 Principles of Persuasion were used to lure me into signing up… twice! …and what you can do to recognize the signs of a predatory company.
VANCOUVER, WA, July 1, 2019—A variety of virtual workshops on topics relating to marketing strategy, social media, and goal setting are available in the coming months.