Analyzing Profit Margins FAQs Part 2: Profitability

A company’s margin of profit is one of the most important indicators about its health.

In this second post, I share answers from my live video event including:

  • Which numbers should I be looking at?
  • What’s the difference between a Measure, Metric, and KPI?
  • Are “sales” and “profit” the same thing?
  • How do I expand without running out of cash?

This article also jumps into the topics of Transaction AvoidanceLottery Mentality, and self-sabotage as a business owner.

Watch part 2 of the recorded video here, or read the transcript below (including bonus content!)

Continue reading “Analyzing Profit Margins FAQs Part 2: Profitability”

Analyzing Profit Margins FAQs Part 1: Perceptions

Can our personal beliefs about money influence our company’s success?

How do our perceptions impact business decisions?

Why is the “Fake It Till You Make It” mindset dangerous?

I answer these questions—and much more—in my Live Facebook Video. Check out the recorded video here, or read the transcript below (including bonus content!)

Continue reading “Analyzing Profit Margins FAQs Part 1: Perceptions”

Company Culture FAQs Part 5 of 5

This is the final episode in a 5-part series about Company Culture Frequently Asked Questions.

I wrap up the series with some advice about employee engagement, the elements of a successful company, and books I recommend.

Watch the recorded video here, or read below for bonus-filled content.

Continue reading “Company Culture FAQs Part 5 of 5”

Company Culture FAQs Part 4 of 5

In part 4 of our series on Frequently Asked Questions about Company Culture, we discuss leadership transitions, decision-making, and why it’s important to make room for your staff to grieve.

Watch the recorded video here, or read below for bonus-filled content.

Continue reading “Company Culture FAQs Part 4 of 5”

Company Culture FAQs Part 3 of 5

In part 3 of the series about Frequently Asked Questions on creating a sustainable Company Culture, we discuss the benefits and downsides of social media.

I’ll also share my secret to finding balance as a business owner.

Watch the recorded video here, or reading bonus-filled content below.

Continue reading “Company Culture FAQs Part 3 of 5”

Company Culture FAQs Part 2 of 5

This is the second post in a series about Frequently Asked Questions on the topic of Company Culture.

I will explain why it’s important, and provide some examples of companies with a good and bad  culture.

Watch the recorded video here, or keep reading for bonus-filled content.

Continue reading “Company Culture FAQs Part 2 of 5”

Company Culture FAQs Part 1 of 5

What’s the purpose of reviewing your company culture?

Does social media impact a company’s culture?

I answer these questions—and much more—in my Live Facebook Video. Check out the recorded video here, or read the transcript below (including bonus content!)

Continue reading “Company Culture FAQs Part 1 of 5”

Vision and Mission FAQs: Facebook Live #1 [Video]

Have you ever wondered what makes a good vision statement, and whether or not it’s necessary for your business to succeed?

I answer these questions—and much more—in a Live Facebook Video session.

View the video here, or read the transcript below (which includes bonus content!)

Continue reading “Vision and Mission FAQs: Facebook Live #1 [Video]”

What to Do When You Realize Your Customer Is Not a Good Fit

Customer service is a critical part of growing a healthy business. Every successful business owner creates an environment that attracts and serves the needs of Ideal Customers, regardless of her or his personal preferences.

But what happens when a customer is not a great fit for your business? What should you do?

Continue reading “What to Do When You Realize Your Customer Is Not a Good Fit”

What’s the Difference Between Brick-and-Mortar, Franchise, Direct Sales, and MLM?

Business opportunities seem to be popping up out of nowhere these days.

If you are a company owner, you may be wondering whether to tweak your business model to keep pace with the newest social network and marketing methods.

If you’ve always dreamed of becoming an entrepreneur, you may be tempted to jump into the glittering promises of Network Marketing companies that showcase the opportunity to…

“Be your own boss!”

“Ditch the 9-to-5!”

“Generate passive income with no start-up costs!”

Since there is so much confusion about these terms, and the structure behind them, I decided to share my definitions for common business terms.

In this post, you’ll find a cross-section of 10 popular business models, along with my opinion about what is actually happening behind the scenes.

Continue reading “What’s the Difference Between Brick-and-Mortar, Franchise, Direct Sales, and MLM?”